Australia Electric Vehicle Market Report 2025 Edition: Industry Size, Share, Growth and Competitor Analysis

Market Overview 2025-2033

The Australia electric vehicle market size was valued at USD 16.2 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 171.6 Billion by 2033, exhibiting a CAGR of 30.00% from 2025-2033. The market is driven by the rising adoption of electric vehicles (EVs) by businesses to meet sustainability objectives and enhance corporate responsibility, along with the growing mass production of EVs to make them more affordable for users.

Key Market Highlights:

✔️ Strong market expansion driven by sustainability goals & government incentives

✔️ Growing demand for high-performance & long-range electric vehicles

✔️ Increasing investment in charging infrastructure & battery technology

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Australia Electric Vehicle Market Trends and Drivers:

Rising environmental awareness, paired with advancements in EV technology, is driving a significant increase in consumer adoption across Australia. Incentives such as rebates, tax benefits, and reduced registration fees have made electric vehicles more accessible to a broader population. By the middle of 2025, the expansion of public and private EV charging infrastructure is expected to further remove barriers to ownership, encouraging widespread adoption beyond metropolitan areas.

This growing accessibility and consumer trust are directly contributing to a rapid increase in Australia electric vehicle market demand, particularly in urban centers and regions focused on sustainable mobility. As more Australians switch to electric vehicles, automakers and energy providers are scaling up their offerings to meet this surge, making EVs a mainstream choice for both personal and fleet use.

Automotive manufacturers are intensifying their efforts to secure a foothold in the Australian EV market, launching a broader range of models across price points and vehicle categories. From compact urban EVs to high-performance SUVs, the market is experiencing diversification as consumer expectations evolve. By mid-2025, this competitive landscape is expected to significantly influence the Australia electric vehicle market share, with established brands competing against new entrants and EV-specialist companies.

The availability of more affordable electric models and improvements in battery performance are key factors driving brand-switching behavior among Australian consumers. Automakers that invest in local partnerships, after-sales service networks, and regional marketing strategies are more likely to dominate in this dynamic and rapidly expanding sector.

The Electric Vehicle Market in Australia is being heavily influenced by supportive government policies focused on reducing emissions and fostering sustainable transport ecosystems. National and state-level initiatives are accelerating EV adoption through infrastructure investment, green vehicle mandates, and funding for clean energy projects. By 2025, these regulatory frameworks are expected to solidify Australia's position as an emerging EV hub, prompting further investments in battery recycling, local assembly, and renewable energy integration.

This shift not only supports environmental goals but also stimulates economic opportunities across the automotive supply chain. As government support continues to align with technological innovation, Australia is poised to become a more influential player in the global electric vehicle movement.

Australia Electric Vehicle Industry Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest Australia electric vehicle market share. It includes forecasts for the period 2025-2033 and historical data from 2019-2024 for the following segments.

Study Period:

Base Year: 2024

Historical Year: 2019-2024

Forecast Year: 2025-2033

Analysis by Vehicle Type:

Passenger Vehicles
Commercial Vehicles
Others

Analysis by Price Category:

Mid-Range
High/Luxury Range

Analysis by Propulsion Type:

Battery Electric Vehicle
Hybrid Electric Vehicle
Plug-In Hybrid Electric Vehicle

Regional Analysis:

Australia Capital Territory & New South Wales
Victoria & Tasmania
Queensland
Northern Territory & Southern Australia
Western Australia

Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant.

About Us:

IMARC Group is a global management consulting firm that helps the world's most ambitious changemakers create lasting impact. The firm offers comprehensive services for market entry and market expansion. IMARC's services include thorough market assessments, feasibility studies, company formation assistance, factory setup support, regulatory approvals and license navigation, branding, marketing and sales strategies, competitive landscape and benchmark analysis, pricing and cost studies, and sourcing studies.